Benefits of JADE

10.2 JADE - Journey, Adoption, Distribution, Experience

JADE will be integrated into multiple touchpoints of the customer journey, from discovery and education to post-purchase engagement and support; including

• Personalized Recommendations

  • Behavioral Analysis: JADE will analyze past purchase behavior, browsing history, customer preferences (e.g., product types, THC/CBD preferences, or delivery frequency), and demographic data (age, gender, location) to recommend the most relevant products.

  • Real-Time Suggestions: On our website or mobile app, the JADE can provide real-time product recommendations. For example, if a customer is browsing edibles, JADE might suggest new strains or offer a bundle discount on related products.

• 24/7 Customer Support via Chatbots

  • Instant Query Responses: AI-powered chatbots can handle a variety of customer service requests in real time, from answering questions about product details to tracking orders or providing information on store hours and locations.

  • Knowledge Base: JADE can pull from a constantly updated knowledge base about cannabis products, consumption methods, and dosage to guide customers in making informed decisions, especially for first-time buyers or medical cannabis users.

  • Regulatory Guidance:JADE can help customers understand cannabis regulations and legal restrictions in their state or country, which is particularly useful in highly regulated cannabis markets.

• Interactive Education & Product Discovery

  • AI-Driven Educational Content: AI agents can provide tailored educational content based on the customer’s experience level or interests. For example, the AI might offer a beginner’s guide to cannabis use for new users or detailed strain breakdowns for experienced users.

  • Product Matching: By engaging users in a conversational flow (using NLP – Natural Language Processing), AI agents can ask about the customer’s preferences, desired effects, or medical needs, then match them with the most suitable products (e.g., THC vs. CBD, strains for anxiety vs. pain relief).

• Push Notifications and Messaging

  • Personalized Push Notifications: JADE can send personalized notifications based on individual behaviors or preferences. For instance, if a customer frequently buys a particular strain, JADE can alert them when it's back in stock or offer a limited-time discount on that product.

  • Engagement Campaigns: JADE can automate and optimize push campaigns around new product launches, upcoming sales, or educational events that might interest specific customers based on their purchase history.

• Post-Purchase Engagement

  • Automated Feedback Requests: After a purchase, JADE can automatically follow up with customers to request reviews or gather feedback on their experience with the product. It can analyze the sentiment of responses to improve customer service.

  • Loyalty Programs: JADE can track customer behavior and offer personalized loyalty rewards, discounts, or incentives to encourage repeat purchases. The system can also predict the best times to offer these incentives (e.g., before a customer runs low on their favorite strain).